Art Directors

Bookmark Print History Journal
x

Journal


    • Please sign in to view journal entries
x

Your Employment History in this Occupation

Please sign in to view Employment History
x
Rating
x

Please fill out the fields below to e-mail someone a link to this page

x
Please sign in to bookmark occupations

About the Job

Formulate design concepts and presentation approaches for visual communications media, such as print, broadcasting, and advertising. Direct workers engaged in art work or layout design.

It is also Called

  • Art Coordinator
  • Art Department Head
  • Art Director
  • Art Supervisor
  • Artistic Director
  • Arts Administrator
  • Arts Manager
  • Associate Creative Director ACD Art Director
  • Creative Director
  • Creative Guru

What They Do

  • Negotiate with printers and estimators to determine what services will be performed.
  • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Present final layouts to clients for approval.
  • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
  • Work with creative directors to develop design solutions.
  • Create custom illustrations or other graphic elements.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  • Review illustrative material to determine if it conforms to standards and specifications.

Interests

People who work in this occupation generally have the interest code: AE.

This means people who work in this occupation generally have Artistic interests, but also prefer Enterprising environments.

Work Values

People who work in this occupation generally prize Independence, but also value Achievement and Working Conditions in their jobs.

Things They Need to Know

  • Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
  • Design - Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

Things They Need to Be Able to Do

  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Speaking - Talking to others to convey information effectively.
  • Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
  • Time Management - Managing one's own time and the time of others.
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Complex Problem Solving - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

Education Required

Most of these occupations require a four-year bachelor's degree, but some do not.

LMI Region

Wages

In 2013, the average annual wage in New Jersey was $84,900 with most people making between $52,580 and $130,200

Outlook

0.17%
avg. annual growth

During 2008, this occupation employed approximately 3,000 people in New Jersey. It is projected that there will be 3,100 employed in 2018.

This occupation will have about 5 openings due to growth and about 65 replacement openings for approximately 70 total annual openings.